Brought to you by: Target Marketing

Agenda

Mitch Joel: Technology vs. Creativity

Starts: 11:00 am | Ends: 3:00 pm

A Q&A about how great marketing makes technology and creativity work hand-in-hand.

Straight from “The Marketing Garage,” the president of Mirum and host of the “Six Pixels of Separation” podcast sits down with Target Marketing Editor-in-Chief Thorin McGee to discuss how his role at Mirum has evolved, how most marketing media have shifted away from a model of “scarcity” to one of “abundance,” and why technology and creativity must work hand-in-hand to innovate and deliver great customer experiences.

If you’ve ever felt hemmed-in by the limits of the platforms you’re marketing on, this conversation will reframe how you see those “limitations” and the ways you can approach technology as a portal to the largest audiences marketers have ever been able to access.

Speaker


Mitch Joel
President of Mirum, Author, Keynote Speaker and Host of the "Six Pixels of Separation" Podcast