Keynote: Andrew Markowitz - Why Marketing Organizations Win or Lose in the Age of MarTech-AdTech Convergence
Starts: 10:15 am | Ends: 10:55 am
Andy Markowitz is a strategic advisor and digital marketing visionary who served as GM of global marketing at GE and now helps companies across the world with digital marketing and transformation. In a fireside chat with Target Marketing Editor-in-Chief Thorin McGee, Andy will reveal why some marketing organizations win and some lose in this world of MarTech/AdTech convergence, including candid discussion about his own experiences and the collective experiences of peers across the industry.
Marketers in Residence, LLC, Founder